"Relaunching Instinct in my hometown where I started it and incorporating revenue from every sale to empower underprivileged students is a dream come true. Business can solve big social problems but if I can just help with one small problem, the life trajectory of a student, then my mission will be fulfilled."
Spreading Positivity
Sports (namely surfing), water safety, and fitness make up one of the core pillars of our holistic offering to vulnerable children and at-risk youth. Surfing is used as a form of therapy and empowerment which allows us to engage vulnerable children in wholesome structured programmes, and encourages healthy lifestyles & positive coping mechanisms.
Transforming Lives
Surfing is not only a great way to keep physically fit but it has many psychological benefits too. It helps to decrease anxiety and stress, and serves as an outlet for the trauma which the children in our communities experience on a daily basis. Better physical health leads to greater mental health and academic performance. Surfing teaches many life skills like determination, perseverance, and decision-making; and helps to curtail anti-social behaviour and petty crime. It also instills a love and respect for the ocean.